Making the Most of Over-Extended New Car Line-ups
Thursday, July 29th, 2010Ever heard of the Buick Rainier?
How about the Isuzu Ascender?
When you look at new or used cars and trucks and now SUVs, you may be confused. In spite of a recession and bailouts, you still have a lot of competitors in the same space. And I don’t even mean the different models available from say Toyota, Honda, Hyundai and Volkswagen. We’re talking about the same automaker.
How to Figure Out Model Glut
Here’s one example: at Nissan, you have the example of the Rogue, Juke and Cube all competing in the compact utility vehicle/hatchback slot. There’s the Pathfinder and the Xterra, and then the Murano, Infiniti FX series and the Nissan Pathfinder Armada (Full credit goes to this thread).
So, for three segments, you see Nissan (and it’s captive luxury brand Infiniti) offering at least 8 models depending on how you want to slice the FX SUVs. That doesn’t seem to make a lot of sense, but is a common distinction among Japanese automakers and it’s where you can make a big play.
A similar possibility opens up at Ford, where you have the Ford Edge, the Ford Explorer which will be car-based by 2011, and the Lincoln MKX. The only reason you didn’t have more options is because Ford Motors finally shuttered Mercury.
If your head is starting to pound, it’s quite alright. Most automakers are still worrying about how to pare down their line-ups (even Cadillac, which offered the SRX mid-sized crossover, is still bringing out the CTS in wagon form). So how does this help you?
Making Poor Automaker Choices Into Cost Savings
If you’re looking at a new car, you can still find overlap among cars that are built on the same chassis and offer pretty much the same sorts of features. I recommend using the PSCars.com Car Configurator to see just exactly what I mean.
While I won’t go into too much detail about how similar chassis affect cars differently (you can read more here), you can definitely go for the unloved models. For example, if you look at monthly sales figures for Nissan, you may find that the Xterra gets more attention thanks to prior ad campaigns that linked it to extreme sports.
So rather than pay a premium for demand, wait until new cars start showing up and pounce on the less-beloved Nissan Pathfinder. You’re more likely to find
Used Cars Offer Even More Opportunity
General Motors may have set a record in the early part of the decade when it rolled out not two or three, but six midsize SUVs that basically all offered the same thing.
Starting with the Chevrolet Trailblazer (offered also in an extended wheelbase version that could remind you of the Suburban), they expanded. The GMC Envoy reflected the common GM tactic of making twinned Chevrolet/GMC variants. Add in the Oldsmobile Bravada, the Buick Rainier, the Isuzu Ascender and even the Saab 9-7X and you have a bevy of options.
It’s like that for a variety of vehicles, especially among domestic makes. For example Ford generally made three types of mid-size sedans through most of the 1990s and 2000s, all based on the Taurus.
Again, you’ll find that it’s easy to find the lesser loved car (for the six-headed monster, the Isuzu and the Buick come to mind), and drive a hard bargain about the lack of interest in the vehicle.
It may have contributed to the automaker’s bankruptcies, but you can certainly do some research on the trend.











