Subaru announces third annual charity event 11/11/2010
Subaru of America will be getting into the spirit of the season of giving, as it has announced its third annual "Share the Love" event.
During the "Share the Love" event, Subaru will donate $250 for each new Subaru car leased or sold. The owner or lessee of the new car can choose the recipient of the donation from a list of five charities: the American Society for the Prevention of Cruelty to Animals, Big Brothers Big Sisters, Habitat for Humanity, the Meals on Wheels Association of America, and Ocean Conservancy.
The event runs from November 20, 2010 until January 3, 2011.
"Over the last two years, Subaru of America, Inc. is proud to have donated nearly $10 million to five great charities... We continue to generate a lot of excitement around this program with our employees, dealer body, and of course, our customers. Our customers inspired us to create this program to help give back to the community and help those charities that they believe in most," Tim Mahoney, senior vice president and chief marketing officer of Subaru of America, said in a press release.